AHCA Advertising Campaign

Esq. Stephen B. Hanse in From the President

The AHCA Council of States voted today to approve a $15M sustained advertising campaign (see attached overview) directed at securing additional funds and greater public and political support for skilled nursing and assisted living providers. The NYSHFA Board voted unanimously yesterday to support this campaign with its vote at the AHCA Council of States meeting ...

AHCA/NCAL Media Campaign Initiative

Esq. Stephen B. Hanse in From the President

AHCA/NCAL is recommending an advertising campaign in an effort to bolster the reputation of our industry among targeted sectors and the general public. To that end, AHCA/NCAL is proposing ...

COVID-19 Issue Media Inquiries

Stephen B Hanse in From the President

NYSHFA/NYSCAL and many of our Members have been receiving inquiries from the media to release data related to COVID-19 in skilled nursing and assisted Living facilities across the state.  Stephen Hanse, our President & CEO, is addressing our issues ...

AHCA: COVID-19 Update #15 | Beware of COVID-19 Scammers

Stephen Hanse in From the President

In This COVID-19 Update:

  • Beware of COVID-19 Scams
  • Childcare for Health Care Workers
  • Resident Laundry Guidance
  • CMS is Delaying Implementation of the MDS Update
  • Medicare Advantage Flexibilities
  • Medical Review Audits During COVID-19
  • Let's Spread #CareNotCOVID 


Stephen Hanse in From the President

In this time of unprecedented stress, anxiety and uncertainty, it is crucial to remember that we are ALL in this together – staff, residents and families – each and every one of us! When we are facing so many seemingly overwhelming issues at work and in our personal lives, it can be extremely difficult to notice all the moments of love, compassion and joy that are occurring ...